A new jar. One ritual. One raw reaction.This isn’t a trend. This is a threshold.
Step 1 –
Start with a sealed jar.
Uncap it on camera — that’s your entry ticket.
Step 2 –
Perform the Whiff Breath Ritual in one go:
Left nostril → Right nostril → Deep inhale through both → Exhale.
No pause between breaths.
React however you feel — raw is real.
Step 3 –
Post the video on Instagram.
Tag @whiffitofficial and use #WhiffItChallenge.
Nominate one person who you think won’t survive it
Only 101 Whiff Fatal jars exist.100 will be earned. 1 belongs to the vessel.
An unreleased, extreme version. You can’t buy it. You can only earn it.
Fatal holders help decide where a portion of Whiff’s profits are donated each year.
Access to exclusive Whiff variants that will never be sold publicly.
You get the first shot at every new Whiff variant. Always.
Top reactions will be featured on our site — with titles like:
"Stone Mode"
"Most Savage Breath Hold"
"Funniest Face vs Fatal"
Your breath could become legend.