Last updated: 31 August 2026

This policy explains what the Whiff State OS mobile application collects, why it collects it, and what control you have over it. It applies to the app only. Purchases made on whiffit.in are covered by our main store privacy policy.

Who we are

Whiff State OS is operated by HerbNexus Private Limited (CIN: U20118MH2025PTC443699), registered at 52 Vidya Nagar, Near Shitla Mata, Nagpur 440024, Nagpur, Maharashtra, India.

For any privacy question or request, contact us at support@whiffit.in.

What we collect

We collect only what the app needs to work. We do not sell your data, and we do not use it for advertising.

Account information

Mobile phone number — used to create your account and to sign you in with a one-time password (OTP). This is the only identifier we require.

Usage information

Ritual sessions — which breathing exercise you ran, which state it belongs to, and when you completed it.
Streaks, rewards and milestones — your current and longest streaks, unlocked rewards, initiation history and initiation milestones.
Notification preferences — the reminders you enabled, your quiet hours and your time zone.
What you write — intentions, tasks, first-visible actions, State Capsule entries, feelings and reflections, stored so they can be shown back to you later.

Device information

Push notification token — an anonymous identifier issued by your device's operating system, used to deliver notifications you have opted into. It is not linked to any advertising profile.

What we do not collect

We do not collect your location.
We do not access your contacts, photos, camera, microphone or files.
We do not collect payment or card details in the app. Purchases happen on our website, which uses its own secure payment processing.
We do not use advertising identifiers or third-party ad networks.

How we use your information

To sign you in and keep your account secure.
To record completed sessions and calculate your streaks so your progress is saved and survives a reinstall or a change of phone.
To store what you write in the app and show it back to you later, so you can see how your practice has changed over time.
To send you the reminders and notifications you have chosen to receive.
To understand, in aggregate, how the app is used so we can improve it.
To respond to you when you contact us for support.

We rely on your consent to send notifications, and on the necessity of processing to provide the service you have asked for in respect of your account and session history. You can withdraw consent to notifications at any time in your device settings or in the app.

Who we share it with

We share data only with service providers that make the app function. Each processes data on our instructions.

Supabase — hosts our database and authentication. Your account and session data are stored here.
Expo — delivers push notifications from us to your device.
Google (Firebase Cloud Messaging) — delivers notifications on Android devices.
Apple (Push Notification service) — delivers notifications on iOS devices.
Our SMS provider — delivers your one-time login passwords. Your phone number is shared for this purpose only.

We do not sell, rent or trade your personal data. We may disclose information if we are legally required to do so, or to protect our rights or the safety of others.

Where your data is stored

Your data is stored on servers operated by our hosting provider in Northeast Asia (Seoul), ap-northeast-2. Some of our service providers may process data outside India. Where that happens, we take reasonable steps to ensure your data remains protected to a comparable standard.

How long we keep it

We keep your account and session data for as long as your account is active, because your streak history depends on it. If you delete your account, we delete your personal data within 30 days, except where we are required to retain something longer by law.

Your rights

You have the right to:

Ask what personal data we hold about you and get a copy of it.
Ask us to correct anything inaccurate.
Ask us to delete your account and your data.
Withdraw your consent to notifications.
Raise a grievance about how we handle your data.

To exercise any of these rights, email support@whiffit.in. We will respond within 30 days.

Deleting your account

You can delete your Whiff State OS account and all associated data in two ways:

In the app — open Settings, scroll to the bottom and choose Delete my account. You will be asked to confirm twice.
By email — write to support@whiffit.in and include the mobile number associated with your account. We may ask you to verify that you own the account before completing the request.

Deleting your account permanently removes your phone number and account record, completed sessions and streak history, State Capsule entries, intentions, first-visible actions, reflections, work-block task names, initiation history and milestones, reward records, notification preferences and push token. Nothing is kept afterwards except where we are legally required to retain it. This cannot be undone, and your streak progress cannot be restored.

Security

Access to your data is protected by authentication and database access rules, and data is encrypted in transit. No system is perfectly secure, but we take reasonable technical and organisational measures to protect your information.

Children

Whiff State OS is not intended for, and not directed at, anyone under the age of 18. We do not knowingly collect data from children. If you believe a child has provided us with personal data, contact us and we will delete it.

Changes to this policy

If we change this policy, we will update the date at the top of this page. Where the change is significant, we will tell you in the app before it takes effect.

Contact

HerbNexus Private Limited
52 Vidya Nagar, Near Shitla Mata, Nagpur 440024
Nagpur, Maharashtra, India
support@whiffit.in

Got questions

Everything you
need to know.

Can't find your answer? Ask us directly →

Whiff is a breath-based state-switching system. You open the jar, take the scent cue, and run a deliberate breath — shifting from scattered to focused, or wired to calm. The breath does the work; the scent anchors it. Every order also includes Whiff State OS free — a guided app with seven sessions across three states, designed to be used alongside the jar. The jar is the cue. The OS paces the breath.

Each jar holds an aromatic botanical blend — menthol, camphor, borneol, and aromatic herbs. Plant-derived and steam-distilled, with no synthetic fragrance, parabens, nicotine, or stimulants. Nothing enters your bloodstream. The scent is the cue; the breath does the work.

For best results, use one jar within 1 month of opening — that's when the aroma is at full potency. Each jar has a shelf life of 11 months unopened. Once open, the intensity gradually fades. Close the lid tightly after every use to slow that process.

Roll-ons go on skin. Diffusers fill a room. Whiff is different — you take the scent cue directly from the jar and run a deliberate breath. The breath creates the state shift; the aromatic blend anchors it. One without the other doesn't work the same way.

Yes. Whiff jars have an 11-month shelf life from the date of manufacture. Once opened, use within 1 month for maximum impact. After that it remains safe to use, but the potency and aroma strength will have reduced.

Uncap the jar. Hold it a few centimetres from your nose. Take the scent cue, then breathe — slow and deliberate, deepening over two to three breaths. That's a session. For the full effect, run it alongside Whiff State OS: choose your target state and follow the paced breath.

Most people notice something on the first breath. Whether it reads as clarity, calm, or energy, it's your breath doing the work and the scent marking the moment. Results vary by individual; the method is the same each time.

Yes — that's how the system is designed. SOMA or AXON earlier in the day for focus or activation. VAGUS later to wind down. Whiff State OS has a dedicated session for each state, so you always know how to breathe with each jar.

Yes. Whiff jars are compact, non-liquid, and travel-friendly. You can carry them in hand baggage on flights with no restrictions. Small enough for a pocket, desk drawer, or gym bag.

Close the lid tightly after every single use — this is the most important thing you can do to preserve potency. Store in a cool, dry place away from direct sunlight. Avoid leaving it open in warm environments, as the aromatic compounds evaporate faster.

Whiff State OS is a free guided app that comes with every order. It has seven sessions across three states: Focus Mode and Focus Reset for focus; Wake Up and Boost for energy; Calm Down, Let Go, and Sleep Wind-Down for calm. Each is a paced breathing sequence designed to be run with the corresponding jar. Think of it as the operating system for your state.

Every order confirmation includes the link. You can also access it directly at whiffstateshiftos.netlify.app — no download needed, it runs in your browser. Bookmark it on your phone's home screen for instant access.

The app works on its own as a breathing guide. But the full experience is the jar and app together — the scent cue from the jar anchors the paced breath in the app. One amplifies the other.

Every time you complete a session on Whiff State OS, your streak grows. Unbroken Days tracks how many consecutive days you've practised — and the longer it runs, the more automatic your state-switching cue becomes. Streaks also unlock benefits — early-access drops, exclusive offers, and recognition for members who show up consistently.

Yes. Whiff State OS is completely free with every Whiff order. No subscription, no upsell, no hidden cost. It's part of the system.

The Whiff Challenge is a first-breath dare. You open a fresh jar, record your reaction, and submit it. Selected reactions get archived on-site with a permanent call-sign title — your moment, kept on record. Less a social stunt, more the first-breath reaction captured. Find it at whiffit.in/pages/whiffit-challenge.

Unbroken Days isn't just a counter — it's a commitment. The longer your streak, the more automatic your state-switching cue becomes. Beyond that, consistent streaks unlock early access to new drops, exclusive member offers, and recognition inside the Whiff community. Break the chain and you start over. Keep it and you compound.

Yes. Whiff is plant-derived — no stimulants, no drugs, nothing ingestible. Avoid contact with eyes. Do not consume internally. If you are sensitive to strong aromas or aromatic botanicals, start with a very gentle inhale.

No. Whiff is a general wellness tool — not a medicine, supplement, or drug. It is not intended to diagnose, treat, cure, or prevent any disease. Consult your doctor if you have any underlying medical conditions.

Yes. Plant-based, vegan, and never tested on animals. Made in India.

No prescription needed. Whiff is a general wellness product available to anyone — no doctor's note and no license required.

If you have sensitive sinuses or react to strong aromatics, start with a very short, gentle inhale and see how your body responds. Whiff contains menthol and camphor, which can feel intense. If you feel irritation or discomfort, stop use and consult your doctor.

Ready to feel the shift?

Most people feel it on the first breath.

Choose Your State →

Still have questions? Contact us →

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